CMO, keynote speaker, podcast host — and I never market a product I can’t demo and understand deeply.

Now

Dec 2025 — present · Boston, MA

PointFive · Chief Marketing Officer

Building the marketing function at PointFive — the AI Efficiency OS. Directed communications for the $60M Series B led by Accel, launched the platform and TokenShift at FinOps X, and rebuilt the brand and website (Astro, Vercel, GitHub) to +183% search impressions. Runs an AI-native team with Claude and Claude Code as production infrastructure.

2022–2025

3y 5m · Boston, MA

Contentsquare · VP Product Marketing

Owned platform comms and the “One Platform” narrative. Developed the value-based sales pitch adopted globally by field and partner teams. Launched Contentsquare Sense (AI) — the company's most successful product rollout to date at >80% adoption in a single quarter. Managed a global team of 10+ product marketers. Led analyst relations across Forrester Wave, Gartner Market Guides, and IDC Landscape Reports.

2021–2022

11m · Melbourne, AU

DataRobot · VP Marketing & AI Evangelist

Worked with global and APAC organisations to shape AI strategy and connect priorities to real ML outcomes — especially in FSI and retail. Opened C-level conversations at regional FSI leaders. Weekly AMA sessions. Continued Tech Seeking Human throughout.

2014–2021

7y 6m · Melbourne → London → Boston

Dynatrace · Senior Marketing Director APAC → VP EMEA/APAC → SVP Marketing / CMO

Led Dynatrace's transformation from legacy APM vendor to cloud-native AI-powered SaaS platform, culminating in the NYSE IPO in 2019 — where Dave was lead writer of the S-1 narrative, investor deck, and roadshow story. Transformed Dynatrace Perform from a 500-person event into a 4,000+ attendee global conference, then pivoted to virtual for 30,000+ attendees during COVID. Co-led analyst relations with Gartner, Forrester and IDC — Leader in the Gartner Magic Quadrant every year during tenure.

2006–2014

8y · Sydney / APJ

HP · TSG Marketing Comms → Enterprise Marketing APJ

Eight years across HP Australia and the APJ region — B2B integrated marketing communications, paid search budget management across major APJ markets, regional social media strategy execution, brand execution and campaign deployment for HP Enterprise Business.

Earlier

2004–2006 · Perth / Sydney

Precedent · Oxygen Learning · Agency-side marketing & account work

Started on the agency side — proposals, brand development, communications strategy, workshops and training. Studied at The University of Western Australia (BSc Human Movement, MBA Management).